In the world of social media, no one can ever take your place as long as you are maintaining relevancy every day. To stay relevant, you have to keep up with the latest trending topics, and deliver content on those. Leveraging trends will bring your organization’s social media accounts in front of a lot of users who never knew about your business before and might even turn into your biggest asset.

Staying on top of trending things is not that hard. You can see the top trending hashtags on various social networks and get an idea. Identify the hashtags that you can use in your contents to get more views.

Apart from this, here are a few tips on how you can use trends in favor of your social media growth:

• check out the trending pages on different social media platforms to see what’s trending.
• Pick suitable trending hashtags that will go with your organization or brand.
• Make contents based on the trendy hashtags and words, use them as keywords so your social media posts get more reach.